Head of Sales & Partnerships

Jacob Layani

Jacob Layani leads sales and partnerships at CrownTV. He's the operator multi-location buyers, AV integrators, channel partners, and enterprise procurement teams talk to first — scoping rollouts, negotiating hardware terms, structuring multi-year managed-services contracts, and closing the relationships that anchor CrownTV's customer roster from L'Occitane and Victoria's Secret to Herman Miller, Pressed Juicery, Janie & Jack, and beyond. He also owns commercial hardware sourcing relationships across display manufacturers and distributors. Jacob writes about deal structure, partner economics, the realities of selling a turnkey signage program against four-vendor stacks, and what procurement teams should look for in a signage RFP response.

  • Sales
  • Partnerships
  • Channel & reseller program
  • Enterprise procurement
  • Multi-location rollouts
  • Commercial display sourcing
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Written by

What Jacob L writes about

38 articles where Jacob L is the named primary author. Showing the 12 most recent.

Digital Signage

Indoor LED Display Screens: The 2026 Buyer's Guide (Sizes, Pitch & Real Costs)

Indoor LED display screens explained: when LED beats LCD indoors, pixel pitch by viewing distance, advertising screens vs walls vs posters, and honest 2026 costs.

Jul 27, 2026 4 min read

Digital Signage

Digital Signage for Banks & Credit Unions: 14 Branch Use Cases (2026)

Digital signage for banks and credit unions: 14 branch use cases, compliance-safe disclosure scheduling, hardware by zone, and real per-screen pricing.

Jul 21, 2026 11 min read

Digital Signage

The 6 Best Digital Signage Players in 2026 (We Install These for a Living)

The best digital signage player for most fleets is a dedicated commercial unit — here are the 6 we install, compare, and replace most, with real prices.

Jul 17, 2026 12 min read

Digital Signage

Workplace Digital Signage: How to Build Employee Screens People Actually Read

Workplace digital signage that employees actually read: the content mix, placement map, and per-screen costs that beat another ignored all-staff email.

Jul 13, 2026 12 min read

Digital Signage

Digital Signage Software: Features That Actually Matter in 2026

Real features that matter in digital signage software: remote management, scheduling, uptime monitoring. From an operator running 10,000 screens.

Mar 28, 2025 6 min read

Digital Signage

Turnkey Digital Signage: What 'Done-for-You' Actually Buys You

What turnkey digital signage actually includes — hardware, software, install, content, and service under one contract. With real cost ranges and timeline.

Feb 6, 2025 3 min read

Digital Signage

Scrolling Ticker Tape Displays: When They Work, and How to Build One

Scrolling ticker displays — where they work (newsrooms, lobbies, brokerages), where they don't, and how to build one with real hardware and software specs.

Oct 14, 2024 3 min read

Digital Signage

How to Create an Effective Communication Board for Your Workplace

A digital communication board done right replaces stale corkboards and email blasts. Layouts, content cadence, and hardware that actually get read.

Aug 31, 2024 5 min read

Digital Signage

Communication Board Ideas for Business: 5 That Actually Get Read

Five communication board ideas that employees actually look at — KPI dashboards, recognition feeds, safety incident counters, and two more that work.

Aug 31, 2024 4 min read

Digital Signage

5 Steps to Creating an Effective Digital Bulletin Board (2026)

The five-step process for designing digital bulletin board content that gets read — strategy, hardware, content design, scheduling, and CrownTV install proof.

Aug 23, 2024 8 min read

Digital Signage

How to Choose a Digital Signage System: A Buyer's Framework

A practical framework for choosing a digital signage system: hardware, software, integration, deployment, and total cost — written from 13+ years of installs.

Aug 22, 2024 4 min read

Digital Signage

How to Create Effective Interactive Signage: A Practical Guide

Touch kiosks, wayfinding, product finders, and self-service: how to design interactive signage that gets used — hardware, software, and content principles.

Aug 16, 2024 5 min read

Reviewed by

What Jacob L reviews

57 articles fact-checked by Jacob L against install records and manufacturer datasheets. Showing the 8 most recent.

Digital Signage

Pharmacy Digital Signage: Queue Boards, Vaccine Promotion & What It Costs (2026)

Pharmacy digital signage that earns its wall space: prescription queue boards, vaccine campaign screens, HIPAA-aware content rules, window displays, and honest per-screen costs.

Aug 2, 2026 4 min read

Digital Signage

Real Estate Digital Signage: Window Listing Displays That Sell While You Sleep (2026)

Real estate digital signage for brokerages: window listing grids fed from your MLS, double-sided displays, brightness that beats sunlight, and honest costs per window.

Jul 31, 2026 4 min read

Digital Signage

Kitcast Alternatives: 7 Digital Signage Platforms Compared Honestly (2026)

7 Kitcast alternatives compared honestly for 2026 — where the Apple TV-first approach wins, where it runs out of road, and which platform fits when you outgrow it.

Jul 22, 2026 5 min read

Digital Signage

AV Installation for Business: 2026 Costs + the 8-Step Process Integrators Follow

Commercial AV installation demystified: real cost ranges by room type, the 8-step process pros follow, when you need an electrician, and how to read an AV quote line by line.

Jul 21, 2026 8 min read

Digital Signage

Commercial TV Installation: 2026 Costs + the 10-Step Pro Process

Commercial TV and digital signage installation: per-screen costs at one-off and fleet volume, the 10-step process pros follow, complexity multipliers, and what 'installed' should include.

Jul 21, 2026 4 min read

Digital Signage

Digital Wayfinding: 9 Systems Compared (Kiosks, Directories, Interactive Maps)

Digital wayfinding compared across 9 system types — touch kiosks, directories, interactive maps, mobile handoff — with the environments each fits, hardware specs, and real costs.

Jul 21, 2026 4 min read

Digital Signage

How Much Does an LED Video Wall Cost in 2026? Real Prices by Pixel Pitch

LED video wall costs in 2026, priced honestly: $/sq ft by pixel pitch, what a lobby wall vs a conference room vs an outdoor board really runs, and when LCD tiles beat dvLED.

Jul 21, 2026 6 min read

Digital Signage

Retail Digital Signage: 16 In-Store Screen Ideas That Actually Sell (2026)

Retail digital signage that earns its wall space: 16 in-store screen placements ranked by sales impact, hardware picks, all-in costs, and the multi-store governance playbook.

Jul 21, 2026 5 min read

Editorial standards

How an article from Jacob L gets verified before it ships.

These three rules apply to every piece on the CrownTV blog — including the ones with Jacob L as the named author or reviewer.

  • Every claim about a customer install is verified against the install record before publication.
  • Every product spec quoted in an article cross-references the manufacturer datasheet.
  • Pull quotes from named individuals are reproduced verbatim, never paraphrased.

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