Digital signage installation across Manhattan, Brooklyn, Queens, the Bronx, and Staten Island.
CrownTV is headquartered at 433 Broadway in SoHo. We design, install, and manage commercial digital signage across all five boroughs — Class-A buildings, flagship retail, hotel cluster, corporate lobbies, and clinical campuses.
Real NYC clients
13 years operating in NYC · 433 Broadway HQ · same-day site survey across the five boroughs
Fifth Avenue Flagship · 24,000 sq ft 
SoHo + Fifth Avenue boutiques 
SoHo flagship 
NYC stores 
Manhattan + Brooklyn 
Penn Station Moynihan + Manhattan What we do in New York
The CrownTV stack: commercial hardware, signage software, certified installation, in-house content design, and 24/7 managed care. One project manager, one Dashboard, one number to call.
Hardware
We ship Samsung QM, OM, and OH series indoor and outdoor displays with the right brightness for the install. SoHo deep-floor needs 700-nit panels; storefront windows on Fifth Avenue or Madison need 2,500-3,500-nit high-bright window displays so the picture survives direct afternoon sun. Mounting hardware, media players, structured cabling — sourced and shipped from one PO.
Software
Our cloud Dashboard runs the screens. Schedule playlists, control multi-location chains from one login, set role-based access for regional managers, push live device status, and wire integrations — Slack alerts, Instagram, weather, queue metrics, dashboards. Multi-language rotation built in: English, Spanish, Mandarin, Russian, Bengali, Arabic for NYC tenant populations.
Installation
Our crews carry the COI riders Class-A landlords require. We file, schedule, and run after-hours install windows on Fifth Avenue, in SoHo, in Midtown, and Tribeca — the install plan accounts for 9pm-to-5am building access, freight elevator booking, and Landmarks-aware cabling routes in landmark-district storefronts. Survey to commissioning under one project manager.
Content Design
Our designers build the templates the screens play — flagship video-wall creative, menu boards, lobby loops, internal comms, motion typography, and animated promo cards. We work to your brand guidelines, accept a campaign brief, and ship designed sets ready to schedule. Day-to-day campaign updates, seasonal rotations, and multi-language variants are handled for you.
Managed Services
Once you go live, the platform watches itself — Dashboard alerts on offline players, sync drift, or content errors. We swap failed hardware next-business-day in NYC. Content scheduling on your behalf, ongoing optimization, Samsung commercial warranty coordination. One number to call when something is wrong, one project manager who already knows your install.
How a NYC install runs
No subcontracted handoffs. One project manager, one Dashboard, one accountable plan from survey to go-live.
Same-day to 48 hours
Our PM walks the space — measures sightlines, photographs the structural reality, checks the riser closet, confirms the building rules and after-hours window, takes the lux reading on every glass surface so we spec the brightness against the actual light, not the floor plan.
Within 4 business hours of survey
We come back with a turnkey spec — display SKUs, mount and bracket schedule, cabling plan, media-player count, content-design hours, and the installation timeline. COI riders go to the building's managing agent. You sign one PO.
1–2 weeks
Samsung commercial displays land at our 433 Broadway staging space. The content team starts on templates against your brand guidelines while hardware is racked, configured, and pre-loaded with the Dashboard so the install window is electrical and structural, not software setup.
Overnight 9pm–5am for Class-A
Crew arrives at the freight-elevator window. Brackets, mounts, structured cabling, power, displays, media players. We commission the screens, sync them to your Dashboard tenant, and walk the punch list before the first morning cover.
Day one and onwards
Content schedule goes live on the Dashboard, Slack and email alerts are wired, and the project moves to managed service. Monitoring runs 24/7. Hardware swaps happen next-business-day. The PM you signed with stays your single point of contact.
Real installs · Real photos
Where we install
A non-exhaustive map of the NYC neighborhoods we ship and install across. Same-day site surveys are standard.
Industries served in NYC
Fifth Avenue, SoHo, Madison, Hudson Yards. Storefront window walls in 3,000-nit territory, in-store endcap and BOPIS counter screens, multi-floor flagship video walls. Victoria's Secret on Fifth Avenue runs a 98″ + 85″ network across four floors. L'Occitane runs 150+ stores nationally on the same Dashboard.
See retail flagship signage
Manhattan hotel cluster — concierge welcome screens, lobby video walls, F&B menu boards, conference center wayfinding, in-room channel branding. We work after the last late check-in and before the first early-departure breakfast cover so the guest experience never breaks.
See hospitality signage FiDi, Midtown, and Hudson Yards Class-A buildings — Fortune 500 lobby walls, internal communications, conference-room booking, executive-floor wayfinding. We file the COI rider, book the after-hours window, and cable through the riser the building diagram allows.
See corporate lobbies signage
Mount Sinai, NYU Langone, and Memorial Sloan-Kettering campus footprints. Patient queue boards, pharmacy promo, wayfinding kiosks, exam-room intake screens, digital census. HIPAA-aware content workflows; clinical-environment cleanability spec on hardware.
See healthcare signageWhat is different about installing in New York
We carry COI riders naming building owner and managing agent on file. After-hours windows for Fifth Avenue, SoHo, Midtown, and Tribeca installs are scheduled on contract.
Salt-air and humid summers mean outdoor enclosures rated IP65+. Battery Park, Far Rockaway, and waterfront Brooklyn installs spec for it from day one.
Landmarks Preservation Commission coordination on cast-iron SoHo, brownstone Brooklyn, and the historic Tribeca corridor — cabling routes and surface mounts respect the facade.
Operate residential buildings? Paper HPD-required lobby postings can consolidate to a single digital screen — see the dedicated landing page for the buyer-specific scope.
See compliance scopeDashboard rotates English, Spanish, Mandarin, Russian, Bengali, and Arabic from one schedule — wired for NYC tenant and customer populations as one feature, not a customization.
Featured case studies
Victoria's Secret · Fifth Avenue Flagship
A 98″ and 85″ commercial video-wall network across the four-floor flagship. CrownTV designed, installed, and runs the schedule — full afternoon-sun storefront and a multi-zone in-store rollout managed from one Dashboard.
Read the case study
L'Occitane en Provence · SoHo + Fifth Avenue
Brand-storytelling signage across L'Occitane's NYC boutiques — SoHo, Fifth Avenue, and beyond. Templates designed in-house by our content team, scheduled across the chain from CrownTV Dashboard.
Read the case study Janie and Jack · Manhattan + Brooklyn
A multi-store rollout across Manhattan and Brooklyn locations — synchronized in-store wall displays, brand-on motion content, and Dashboard scheduling across the chain. Brookfield Place flagship in the cohort.
Read the case studyFrequently asked · NYC-specific
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