Content Strategist
Alex Taylor
Alex Taylor is CrownTV's content strategist. Alex sits between the install crew and the marketing team, translating field reality — what actually breaks during a rollout, what a brand team needs to know before signing the contract — into editorial guides that real operators can use. Alex writes the comparison content, the pillar guides, and the per-vertical playbooks. The work is grounded in interviews with the installation lead, the dashboard product team, and the brands running CrownTV at scale.
- Pillar guides
- Vendor comparisons
- Vertical playbooks
- Operator content
Written by
What Alex T writes about
23 articles where Alex T is the named primary author. Showing the 12 most recent.
Retail Window Displays That Stop Foot Traffic: 2026 Ideas & Examples
Retail window displays that actually stop foot traffic — Samsung OM panels, motion content, scheduling rules, plus seven plays that work in 2026.
Jun 5, 2025 · 5 min read
Digital SignageCheap Digital Signage: What Actually Goes Wrong, and What It Costs to Fix
Cheap digital signage costs more long-term — failure rates, warranty gaps, and the hardware-software-install combinations that fail in the field.
Apr 12, 2025 · 8 min read
Digital SignageHigh-Brightness Outdoor TVs for Digital Signage: A Practical Guide
Outdoor digital signage needs 2,500+ nits to beat sunlight. Real specs, sealed enclosures, drive-thru and storefront examples from a 13-year operator.
Dec 18, 2024 · 6 min read
Digital SignageClinic Marketing Strategy: 9 Steps That Actually Fill the Schedule
Nine clinic marketing steps that produce booked appointments — local SEO, reviews, referrals, waiting-room signage, and the loop that ties them together.
Sep 19, 2024 · 5 min read
Digital SignageHow to Choose the Right Commercial TV: A Buyer's Framework
Pick the right commercial TV by duty cycle, brightness, size, and warranty. Real picks, real specs, and what consumer TVs cost you.
Aug 30, 2024 · 6 min read
Digital SignageHow to Make a Digital Bulletin Board: A Practical Setup Guide
How to set up a digital bulletin board — hardware, software, content, mounting — for offices, schools, churches, and community spaces.
Aug 23, 2024 · 3 min read
Digital SignageNarrowcasting: Targeted Digital Signage With Real Examples From the Field
Narrowcasting explained — when targeted screen content beats broadcast, with examples from retail, healthcare, and corporate networks.
Aug 20, 2024 · 3 min read
Digital SignageTop AV Integrators in the United States: A 2026 Buyer's Guide
How to pick an AV integrator for digital signage and corporate AV. The seven national firms worth a shortlist, what to ask, and red flags to avoid.
Jul 14, 2024 · 4 min read
Digital SignageScreenCloud vs OptiSigns in 2026: Which One Wins, and When
ScreenCloud vs OptiSigns compared head-to-head — pricing, hardware, integrations, and the trade-off behind each. Plus where neither one fits.
May 30, 2024 · 4 min read
Digital SignageYodeck vs ScreenCloud (Tried, Compared): Which One's Best for You?
Learn which digital signage solution is better suited for your needs: Yodeck vs ScreenCloud. Get the full, detailed comparison in this guide.
May 30, 2024 · 11 min read
Digital SignageScreenly vs Yodeck: An In-depth Review (Tried, Compared)
The global digital signage market is projected to grow from USD 19.78 billion in 2018 to USD 35.94 billion by 2026. Companies that integrate digital.
May 30, 2024 · 10 min read
Digital SignageSocial Media Digital Signage: How to Display Live Feeds the Right Way
How to display live Instagram, TikTok, and X feeds on commercial digital signage. Hardware, moderation, and rate-limit traps from 1,800+ deployments.
May 30, 2024 · 5 min read
Reviewed by
What Alex T reviews
33 articles fact-checked by Alex T against install records and manufacturer datasheets. Showing the 8 most recent.
Best TVs for Digital Signage in 2026: Top 10 Displays Recommended After 13,500+ Screens Deployed
Expert-ranked top 10 TVs for digital signage in 2026. Commercial and consumer displays compared by brightness, duty cycle, and price.
Mar 15, 2026 · 13 min read
Digital SignageMedical Spa Marketing Ideas That Actually Book Appointments
Medical spa marketing tactics that fill the schedule — local SEO, before/afters, the waiting-room loop, referral loops, and what to track to know it's working.
Nov 9, 2024 · 4 min read
Digital SignageHospital Waiting Room Design: Practical Ideas That Reduce Anxiety
Hospital waiting rooms shape patient satisfaction more than most operators realize. Practical design, signage, and operational ideas that make a difference.
Nov 8, 2024 · 5 min read
Digital SignageScrolling Ticker Tape Displays: When They Work, and How to Build One
Scrolling ticker displays — where they work (newsrooms, lobbies, brokerages), where they don't, and how to build one with real hardware and software specs.
Oct 14, 2024 · 2 min read
Digital SignageCommunication Board Ideas for Business: 5 That Actually Get Read
Five communication board ideas that employees actually look at — KPI dashboards, recognition feeds, safety incident counters, and two more that work.
Aug 31, 2024 · 4 min read
Digital SignageHow to Implement Digital Signage in Your Mall
Transform your mall experience with digital signage! Discover how to implement digital signage to boost engagement, enhance navigation, and elevate your.
Aug 24, 2024 · 13 min read
Digital SignageDirectory Signage Systems: 5 Options for Large Buildings
Five directory signage system options for large buildings — wayfinding, kiosks, video walls. Specs and pricing from an operator running 10,000 screens.
Aug 10, 2024 · 4 min read
Digital Signage10 Ways Digital Signage Changes Business Communication
Ten concrete ways digital signage replaces or improves traditional business communication — internal comms, retail, hospitality, healthcare. Real examples.
Jul 30, 2024 · 4 min read
Editorial standards
How an article from Alex T gets verified before it ships.
These three rules apply to every piece on the CrownTV blog — including the ones with Alex T as the named author or reviewer.
- Every claim about a customer install is verified against the install record before publication.
- Every product spec quoted in an article cross-references the manufacturer datasheet.
- Pull quotes from named individuals are reproduced verbatim, never paraphrased.
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