Retail

Retail digital signage that ships, installs, and runs.

L'Occitane on 150+ stores since 2019. Janie and Jack, TravisMathew, Cole Haan, Wrangler. CrownTV ships the displays, installs them nationwide, and powers the Dashboard you control.

Retail storefront at dusk with a Samsung OM-series high-brightness window display.

Retail in the wild

Sun-readable Samsung OM-series window panels — installed, scheduled, and refreshed network-wide from one Dashboard.

Trusted across retail programs since 2012

  • L'Occitane logo
  • Victoria's Secret logo
  • Herman Miller logo
  • Pressed Juicery logo
  • Janie and Jack logo
  • TravisMathew logo
  • Cole Haan logo
  • Bonobos logo
  • Invicta logo
  • Lee logo
Authorized partner Samsung Authorized Reseller

The problem

Most retail signage rollouts ship with three vendors and one store that doesn't work on opening day. Display reseller, installer, software, and content team — all separate engagements, all blaming each other when something slips. CrownTV runs every lane under one contract so the storefront is live when the doors open.

What we deliver

Services we deliver for retail

One contract covers hardware, software, install, content design, and 24/7 monitoring. Pick the line items you need or take the full turnkey bundle.

  • Storefront window installs

    Sun-readable Samsung OM-series panels mounted in the window — engineered for visibility through direct daylight.

  • In-store wall and end-cap installs

    QM-series 4K panels at end-caps, brand walls, and back-of-store fixtures — campaign swaps scoped per region.

  • Flagship video wall builds

    Narrow-bezel Samsung VH-B video walls — flagship-grade canvases for hero brand storytelling.

  • BOPIS pickup screens

    Order-number boards at the pickup counter — Shopify, Square, Lightspeed, and Clover feeds supported.

  • Wayfinding and queue boards

    Section markers, fitting-room queueing, and category directories for stores with 10,000+ sq ft footprints.

  • Multi-store rollout PMO

    Single project plan across 50, 150, or 500+ locations — sequenced by GC schedule, batched by installer region.

  • Brand-true content design

    Visual merchandising creative built to your brand kit — windows, end-caps, queue boards, video-wall hero loops.

  • 24/7 monitoring and SLA

    Dedicated account manager, 4-hour urgent response, 48-hour media-player replacement, on-site dispatch via local installers.

Why CrownTV

CrownTV vs. typical multi-vendor rollouts

Most retail signage RFPs end up as three vendors and a missing accountability owner. We run all four lanes — hardware, install, software, content — under one contract.

CrownTV vs. typical multi-vendor rollouts — feature comparison
 CrownTV (turnkey)Typical SI / multi-vendor
Per-location install timelineUnder 1 week from site survey4–8 weeks across 3+ vendors
Number of contractsOne — hardware, install, software, and contentThree to five — display reseller, installer, CMS, content shop
Single accountability ownerDedicated PM — one phone number for the entire programProject manager you hire (or do yourself)
Hardware + install bundlingSamsung commercial panels shipped, installed, and certified togetherDisplay reseller ships; installer schedules; you mediate
Multi-location coordinationSingle project plan across 50 states — proven on 150+ L'Occitane storesPer-location procurement, often outsourced again per region
SLA on hardware48-hour media-player replacement at no charge during contractManufacturer RMA — 5–15 business days, often paid
US-based 24/7 supportDedicated account manager + 4-hour urgent responseTier-1 ticket queue, often offshore
Content design includedBrand-true creative for windows, end-caps, video wallsHire a separate creative agency or do it in-house
Pricing transparencyItemized quote — hardware, install, SaaS, content linesBundled SOWs with line items obscured
Samsung-certified install crewsSamsung commercial-display certified, in all 50 statesInstaller pool varies — certifications optional
Price-match guaranteeWe'll match any signed competitive quote on comparable scopeList price, take it or leave it
  • Per-location install timeline

    CrownTV (turnkey)

    Under 1 week from site survey

    Typical SI / multi-vendor

    4–8 weeks across 3+ vendors

  • Number of contracts

    CrownTV (turnkey)

    One — hardware, install, software, and content

    Typical SI / multi-vendor

    Three to five — display reseller, installer, CMS, content shop

  • Single accountability owner

    CrownTV (turnkey)

    Dedicated PM — one phone number for the entire program

    Typical SI / multi-vendor

    Project manager you hire (or do yourself)

  • Hardware + install bundling

    CrownTV (turnkey)

    Samsung commercial panels shipped, installed, and certified together

    Typical SI / multi-vendor

    Display reseller ships; installer schedules; you mediate

  • Multi-location coordination

    CrownTV (turnkey)

    Single project plan across 50 states — proven on 150+ L'Occitane stores

    Typical SI / multi-vendor

    Per-location procurement, often outsourced again per region

  • SLA on hardware

    CrownTV (turnkey)

    48-hour media-player replacement at no charge during contract

    Typical SI / multi-vendor

    Manufacturer RMA — 5–15 business days, often paid

  • US-based 24/7 support

    CrownTV (turnkey)

    Dedicated account manager + 4-hour urgent response

    Typical SI / multi-vendor

    Tier-1 ticket queue, often offshore

  • Content design included

    CrownTV (turnkey)

    Brand-true creative for windows, end-caps, video walls

    Typical SI / multi-vendor

    Hire a separate creative agency or do it in-house

  • Pricing transparency

    CrownTV (turnkey)

    Itemized quote — hardware, install, SaaS, content lines

    Typical SI / multi-vendor

    Bundled SOWs with line items obscured

  • Samsung-certified install crews

    CrownTV (turnkey)

    Samsung commercial-display certified, in all 50 states

    Typical SI / multi-vendor

    Installer pool varies — certifications optional

  • Price-match guarantee

    CrownTV (turnkey)

    We'll match any signed competitive quote on comparable scope

    Typical SI / multi-vendor

    List price, take it or leave it

Featured customer

L'Occitane en Provence logo

L'Occitane en Provence

Stores live
150+
Client since
2019
States covered
50
150+ boutiques · CrownTV-installed and managed nationwide

Digital signage across 150+ retail locations nationwide — wall displays, video walls, ceiling-mounted screens, and pillar mounts. CrownTV client since 2019.

Anatomy of a retail install

Five screens. One Dashboard. The whole store covered.

From sidewalk to cashwrap, every screen in the store runs on the same CrownTV Dashboard. Here's where each one goes, what model fits, and why.

SIDEWALK ENTRANCE FIXTURE A CASHWRAP PICKUP / BOPIS BRAND WALL 1 2 3 4 5 SCHEMATIC · NOT TO SCALE

Numbered placements

  1. 1

    Storefront window

    OM55B 55″ · 3,000 nits · landscape — campaign hero, sun-readable, sidewalk-stopping.

  2. 2

    Entrance / brand wall

    QM65C 65″ · 4K · landscape — first impression, brand video, season-led.

  3. 3

    End-of-aisle endcap

    QM43C 43″ · 4K · portrait — hero product + price, district-scoped editing.

  4. 4

    BOPIS / pickup counter

    QM43C 43″ · landscape — order numbers and queue status.

  5. 5

    Cashwrap / loyalty

    QM32C 32″ · portrait — loyalty enrollment, member tiers, signup QR.

Integrations

Tools we plug into for retail

Most modern retail stacks integrate via API, embedded URL feed, or webhook. Live POS, inventory, and price feeds in scope per project.

  • Shopify POSPOS

    Inventory, pricing, and product data via API.

  • SquarePOS

    Real-time menu and item pricing.

  • Lightspeed RetailPOS

    Multi-store catalog and price sync.

  • CloverPOS

    Item, pricing, and promo data feed.

  • Heartland RetailPOS

    Multi-channel inventory and price.

  • KlaviyoMarketing

    Campaign-aligned promo schedule.

  • Google SheetsData

    Read-only price tables for non-API stacks.

  • Zapier / MakeAutomation

    Webhook-driven content swaps.

Don't see yours? Most modern retail POS, OMS, and merchandising stacks integrate via webhook, RSS, or read-only API. Ask us about yours.

Turnkey advantages

Why turnkey wins in retail

Multi-store retail digital signage rollout coordinated from a single dashboard with pulse markers across major US metros.
  • One contract, one PM

    Hardware, install, software, content, and SLA under a single CrownTV agreement — no vendor finger-pointing on opening day.

  • Bundled pricing — no scope gaps

    Quote includes hardware, install labor, content design, Dashboard SaaS, and SLA — itemized so nothing surfaces later as a change order.

  • One SLA covers it all

    Single SLA spans display, media player, software, and field service. 48-hour media-player replacement during contract.

  • US-based 24/7 support

    Dedicated account manager, 4-hour urgent response, on-site dispatch through our nationwide installer network.

How a turnkey rollout works

From scope to live screens — five steps for retail programs.

  1. 01 Scope

    Scope

    30-minute call to lock specs, hardware, software, and locations.

  2. 02 Displays shipped

    Displays shipped

    Samsung commercial-grade displays drop-shipped to each site.

  3. 03 Install

    Install

    Local crews mount, wire, and connect every screen — usually under a week.

  4. 04 Software live

    Software live

    CrownTV Dashboard configured; content goes live the same day.

  5. 05 Managed

    Managed

    Ongoing content, monitoring, and 48-hour player swap if anything fails.

4.9 stars on Google.
100+ reviews from real customers.

Real Google reviews from CrownTV deployments — refreshed live.

Read all reviews on Google
Competitive pricing

We'll match any signed retail-signage quote.

  • Bring us a written, signed quote from a US-based competitor on comparable scope (hardware + install + software + SLA).
  • We match the line-item pricing — and bundle the parts they left out (content design, multi-store PM, US-based 24/7 support).
  • No haggling, no auction games. One revised quote in 48 hours.

Retail installs

Retail signage — FAQ

How long does a multi-store rollout take?
Under one week per location from site survey to live screens. Multi-store rollouts run in batches of 5–25 stores per week, sequenced to your construction schedule.
Will my IT team need to be involved?
Minimal. The CrownTV Media Player needs HDMI to the display and ethernet to your network — no on-site server, no VLAN, no software installed on staff machines. IT typically signs off once on the network port and SSO scope.
Can you handle multi-location rollouts and new-store openings?
Yes. We coordinate with your GC on grand-opening dates and run multi-state rollouts on one project plan. L'Occitane runs 150+ live locations on a single Dashboard.
What platform integrations do you support?
CrownTV Dashboard supports embedded URL feeds, image/data refresh from API, and calendar integrations. POS-driven content (live menu, inventory, promotions) is scoped per project — ask us about your stack on the 30-minute scoping call.
What's the SLA on support and hardware?
Dedicated account manager, 4-hour urgent response, 48-hour media-player replacement at no charge during contract, on-site dispatch through our nationwide installer network for full-panel failures.
Do I need to buy hardware from CrownTV to use the Dashboard?
No. The Dashboard runs on the CrownTV Media Player but also supports BYO Samsung Tizen displays. Most retail clients pick the turnkey bundle for simplicity, but it's not required.
Do you respond to retail RFPs and procurement processes?
Yes. See /services/rfp/ for capabilities, references, and certifications. Standard RFP turnaround is 5–10 business days.
What is retail digital signage?
A network of commercial-grade displays installed in stores — windows, end-caps, video walls, BOPIS counters, wayfinding — connected to a central CMS so you can swap creative across one boutique or a 150-store chain in seconds. CrownTV ships the panels (Samsung QMC, OM-B, VH-B), installs them nationwide, and runs the Dashboard you control.
How much does retail digital signage cost?
Hardware: ~$700 for a 32" indoor panel, $5,000+ for a 98" video wall segment, $2,500–$15,000 for high-brightness window units. Plus CrownTV Media Player ($300–$800), Dashboard SaaS ($20/screen/month), and turnkey install scoped per location. Multi-store rollouts get volume pricing — and we'll match any signed competitive quote on comparable scope.
How does retail digital signage work?
Each display connects via HDMI to a CrownTV Media Player, which pulls content from the Dashboard over ethernet or Wi-Fi. You schedule campaigns by store, region, or full chain. No on-site server, no VLAN, no software on staff machines.
What are the benefits of digital signage in retail?
Three measurable benefits. Campaign agility — change a promo across the chain in seconds vs. days for printed signage. Measured lift — high-brightness windows increase sidewalk-to-store conversion; end-caps lift velocity on the featured SKU. Brand control — district managers edit their region without touching the national template.
What's the ROI of retail digital signage?
Three measurable returns. Campaign throughput — retailers who switch from printed signage to digital ship 4–10× more campaign creative per store per year. Conversion lift — high-brightness storefront windows measurably increase sidewalk-to-store conversion in flagship corridors. Operational cost — print-shop spend and reprint cycles drop to near zero. L'Occitane has run CrownTV across 150+ stores since 2019; typical payback on a turnkey rollout sits inside year one for chains of 25+ doors.
Who are the leading retail digital signage companies?
The North American retail digital signage market splits into three groups. Software-only platforms — ScreenCloud, Yodeck, OptiSigns — sell the CMS and leave hardware, install, and content to the customer. Display-resellers — Stratacache, Almo Pro, ConvergeOne — ship Samsung or LG panels but do not run the software or content. Turnkey operators — CrownTV — run hardware, install, software, and content under one contract, with US-based 24/7 support. CrownTV operates 150+ L'Occitane stores plus Janie and Jack, Pressed Juicery, Herman Miller, TravisMathew, and 1,800+ other operators.
Ready when you are

Ready to spec your retail rollout?

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No commitment. No hard sell.