New York, NY, November 7, 2016 (Newswire.com) – CrownTV, a cutting edge New York City-based digital signage company with offices in Toronto and France, has crossed into the realm of consumer experience technology with its latest tablet device featuring barcode scanning and facial recognition capabilities.
The plug-and-play tablet is built by CrownTV and comes fully equipped with a custom mount along with the companyās proprietary, cloud-based content management software. On top of the standard functions of CrownTVās existing tablet device ā like displaying high-definition graphics and video plus apps such as social media, weather, RSS feeds and more ā this new tablet brings increased functionality with the addition of barcode scanning and facial recognition technology.
“This tablet completely transforms the in-store shopping experience, turning it into one that’s interactive, engaging and more resembling of the online shopping experience modern-day consumers have become accustomed to.”
āJacob Layani, CrownTV CEO
When a shopper scans an itemās barcode, the tablet displays detailed product information as well as any relevant promotions. Retailers can easily add custom product details using CrownTVās online dashboard, with the ability to remotely update the content from any internet-connected device. Facial recognition allows retailers to gather valuable insights and demographics on their customers, such as age, gender and whoās scanning which products.
In the age of short attention spans and instant gratification, the new tablet puts the power of knowledge at consumersā fingertips, allowing them to learn more about products without having to scour hard-to-read labels or ask a store employee. Accordingly, it removes some of the burden from the storeās customer service staff.
Contemporary salons, such as Cutler Salon in New York City and L’OrĆ©al partner salons, have marveled at how the device seamlessly helps customers browse their products and find exactly what theyāre looking for. Scanning a bottle of hairspray, for instance, reveals which hair types itās best for, what it does, how it works, how to use it, and its hold strength.
The multi-faceted, multi-purpose device is fitting for any retailer looking to educate shoppers on its products, from food to clothing to cosmetics. In addition, the crisp and vibrant images add a modern, tech-savvy aesthetic to any establishment and keep shoppersā eyes on the products.
“This tablet completely transforms the in-store shopping experience, turning it into one that’s interactive, engaging and more resembling of the online shopping experience modern-day consumers have become accustomed to,” said Jacob Layani, CrownTV’s CEO.
Being compact and portable, the tablets can be optimally placed among retail shelving or anywhere within a store where shoppers browse products. For maximum impact, they can be placed at points of sale ā cash registers, for instance ā tempting shoppers to make those last-minute, impulse purchases.
Itās time to make the in-store shopping experience mimic retailās number one competitor: e-commerce. CrownTVās latest tablet device rises to the occasion.
Source: CrownTV
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