Have you been considering ways to help enhance your customer and employee experience at your retail location(s), as well as increase organic growth? Digital signage is a powerful tool that can help boost your marketing initiatives and increase your brand’s awareness. Here are 7 easy ways to leverage digital signage in any retail environment: 1. […]
Invicta Stores is the official retailer for Invicta Watch Group, who also owns TechnoMarine, Glycine, and S. Coifman. Originally founded in 1837, Invicta has steadily increased the number of store openings each month and now boasts over 50 retail locations within the United States, plus a growing amount of locations internationally.
Concept Store is the buzzword to tout a new notion of retail space. The concept store: place of all experiments Many new stores are trying to claim the name of “concept store,” without really fulfilling the criteria. Today, the concept store is seen as a new kind of temple of consumption – light years away from […]
Beyond the product at hand, attracting the attention of shoppers, and potential customers, is one of the most important elements when crafting your brick-and-mortar storefront. Every good business owner values the importance of first impressions. Within seconds, people are able to form a solid impression of who your brand is, what it does, and further […]
‘Tis the season of giving, and we have a special holiday gift for you and your business! We’ve made it super easy for you to download festive holiday content for your digital displays. The best part? They’re FREE!
It’s already difficult to pick out the best digital signage solution, and what’s often looked over is the installation. What screen will you choose, where will it be mounted, how many, etc. When adopting screens, you have a variety of choice ranging from horizontal and vertical, video walls or 3D screens, to consumer vs. commercial. […]
Attracting a customer into your shop is one thing. Ensuring that the person reaches the point of sale is another. With the dawn of the digital age, it’s obvious that customer expectations are continuously changing. Now more than ever, it’s important for brands to enhance the fluidity of the customer journey. How are brands progressing […]
The point of sale has shown no signs of bowing down to e-commerce anytime soon. While digital transformation has changed consumer behavior, stores have changed the way they welcome customers and sell their products by adopting the phygital approach – aiming for a seamless customer experience. This new logic has made it possible to limit the domination of […]
Since the late 2016 election, nine states have officially legalized the recreational use of marijuana, and 30 other states (plus DC) support medicinal programs. According to a 2017 analysis conducted by Tom Adams, managing director of BDS Analytics, he estimates that a total of $12.9 billion was collected in revenue. In addition to the impressive […]
Gone are the days where digital signage was seemingly unattainable and suited only for the elite. Modern day digital signage has transitioned from advanced and hard-to-reach technology, to easily accessible and affordable for even the smallest of businesses. Out of all the perks of adding digital signage to your retail store, the most important benefit […]